Media Anthropology Analysis 3 May 22, 2015
This is not the first time I have heard about Kony 2012 scenario. I heard about Kony at the time of the occurrence and at my time as a student at Full Sail. As far as the charitable organization Invisible Children, I believe they were very successful. The Kony 2012 campaign was a success even though Kony is still on the run.
When Invisible Children began their mission the objective was to raise awareness of the happenings caused by the Lord’s Resistance Army (LRA) in Uganda and capture the leader Joseph Kony. He is wanted in Uganda for crimes against humanity and war crimes. Even though Kony is still on the run, I do not believe that this is because a lack of effort from the organization Invisible Children.
Their major objectives are media, mobilization, protection, and recovery. After at the financial report provided on the Invisible Children’s website they have utilized the funds they have collected just as they said would. This organization is still active on social media/website and proving to the public that they are aggressively working to bring justice to the people of Uganda by finding Joseph Kony.
When I was in high school, they brought all of us into the auditorium and showed us the thirty-minute non-profit-made video that was created by the Invisible Children organization. I remember we all left out of the gym speechless not a word was said by anyone and there was over one thousand people that viewed the video on that day. It made a very large impact on all of us. I realize after viewing the video from YouTube, Slacktivist vs. Activist, that even though the video resonated with us we all became Slacktivist. I say this because we did not take the knowledge we gained on that day and use it to motivate us to make a change and help the children of Uganda in any way.
Looking at the financial report provided on the Invisible Children’s website they have utilized the funds they have collected just as they said would. This organization is still active on social media/website and proving to the public that they are aggressively working to bring justice to the people of Uganda by finding Joseph Kony.
The Facebook page for Invisible Children provides updates for their followers to show that they are actually actively working to pursue the goals of their organization and attain them. This article on their website informs the public about how one member of their team is dedicated to his work with the organization along with all of the work he is doing to further their achievements.
This organization, Invisible Children, is actually in Africa actively helping those affected by Joseph Kony’s reign. Though this organization uses different platforms on the Internet to distribute their message they are putting action behind their posts by working to help change the world of those harmed by the brutal rebel group of abducted soldiers. According to the video on YouTube, by the School of International Development (DEV) at the University of East Anglia (UEA), social media has the power to change the world, but who controls that power is a completely different question. In the case of Invisible Children, the power is in their hands because of the cause they are actively working to resolve.
Those that are contributing to the rehabilitation projects in Uganda housed by the Invisible Children organization that is presently occurring should have no questions as to where their money is going when contributing to this cause. The organization is very transparent when it comes to how it spends the donation money that is accrued.